Paddy Power Sportsbook
Best for PromotionsIreland's boldest bookmaker — Money Back Specials on major events
Bet £20, Get £40 in Free Bets
PADDYPOWER18+. New UK/IE customers. Bet £20 on any sports. Get £40 in free bets. Min odds 1/1 (2.0). T&Cs apply.
1-5 business days
$10
UKGC
£40
Our Verdict
Paddy Power is Ireland's boldest bookmaker — famous for Money Back Specials, Acca Insurance, novelty markets, and the most entertaining betting experience in the UK and Ireland.
Pros
- Famous Money Back Specials on major football matches
- Best-in-class political and novelty betting markets
- "Acca Insurance" — one leg can lose on accumulators
- Deep GAA (Gaelic sports) markets
- Brilliant mobile app — consistently top-rated in Ireland/UK
- Price boosts on Premier League, Champions League daily
Cons
- Mainly UK/Ireland focused — limited EU coverage
- Can limit accounts of consistent winners
Paddy Power Sportsbook — Full Review
Paddy Power is a cultural institution in Ireland and an enormously popular brand in the UK. Founded in Dublin in 1988, it brought a cheeky, irreverent style to an industry that desperately needed it — and the product has always backed up the personality.
Money Back Specials are the headline: regularly Paddy Power will offer refunds if a specific event happens — "Money Back if Mbappe scores first" or "Refund if the favourite leads at half time and loses." These are genuine differentiated offers, not just marketing.
Acca Insurance is a regular promotion where one losing leg on a football accumulator is refunded as a free bet — making the experience more forgiving for accumulator bettors. Price boosts on Premier League and Champions League markets appear daily.
For Irish players, the GAA market coverage is unmatched — county hurling and football with in-play betting is a Paddy Power speciality. Political and novelty markets (next UK Prime Minister, Eurovision winner) add extra entertainment value.
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Paddy Power Sportsbook — verified player ratings