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Online Gambling in Italy 2025

Fully LegalAgenzia delle Dogane e dei Monopoli (ADM)EUR (€)

Italy has one of Europe's largest and most regulated gambling markets, governed by the ADM (Agenzia delle Dogane e dei Monopoli). All major international operators including Bet365, William Hill, and Betfair hold Italian ADM licences. Italy is notable for its strong calcio (football) betting culture — Serie A, Coppa Italia, and Champions League markets are among the deepest in the world.

Italy — Key Facts

  • 01Italy was one of the first EU countries to establish a fully licensed online gambling market (2011)
  • 02ADM requires all licensed sites to display responsible gambling messages in Italian
  • 03Calcio betting — particularly Serie A — is deeply embedded in Italian culture
  • 04Italy banned gambling advertising entirely in 2019 (Dignity Decree)
  • 05The Superenalotto jackpot regularly exceeds €100 million

Most-Bet Sports in Italy

Football (Serie A)TennisCyclingBasketballMotorsport

Best Online Casinos in Italy

These casinos accept players from Italy and support local payment methods.

#1 TOP PICK
#1
B3
Bet365 CasinoWorld's #1

The world's biggest online gambling brand — 100+ live casino tables

4.9
(8,241 reviews)
Welcome Bonus

100% up to £100 + 50 Free Spins

Code:BET365
Hämta bonus
Licensed in 15+ regulated markets across Europe
500+ slots from NetEnt, Microgaming, Evolution
Bonus terms can be complex
Est. 2000 · Min. deposit $10

18+. New customers only. Min deposit £10. Wagering requirements apply. T&Cs apply. Gamble responsibly.

#2
WH
William Hill CasinoUK Heritage Brand

Britain's most iconic bookmaker — established 1934

4.7
(5,632 reviews)
Welcome Package

100% up to £300 + 100 Free Spins

Code:HILLWELCOME
Hämta bonus
90 years of brand trust — most recognised in the UK
1,000+ casino games and live dealer tables
Mobile app can feel dated vs newer competitors
Est. 1934 · Min. deposit $10

18+. New UK customers. Min deposit £10. 40x wagering. Free spins on selected games. T&Cs apply.

#3
LVE
LeoVegas CasinoBest Mobile Casino

"King of Mobile Casino" — 3,000+ games on any device

4.8
(4,120 reviews)
Welcome Package

100% up to €1,000 + 200 Free Spins

Code:LEOWELCOME
Hämta bonus
Multi-award winner — "Best Mobile Casino" 10+ times
3,000+ games across slots, live casino, and table games
Wagering requirements standard for the market (35x)
Est. 2011 · Min. deposit $10

18+. New customers. Welcome bonus up to €1,000 + 200 free spins. 35x wagering. T&Cs apply.

Best Betting Sites in Italy

Licensed and regulated sportsbooks available to Italy players.

#1 TOP PICK
#1
B365
Bet365 SportsbookBest Live Betting

World's largest sportsbook — US edition

4.7
(1,234 reviews)
Welcome Bonus

Bet $1, Get $200 Bonus Bets

Code:B365200
Spela nu
World's largest sportsbook by customers
Unmatched live streaming coverage
Available in only 4 US states currently
Est. 2000 · Min. deposit $10

21+. New customers only. Available in NJ, CO, OH, VA. First deposit required. Bonus bets non-withdrawable. T&Cs apply.

#2
WH
William Hill SportsbookBest for Horse Racing

90 years of British betting — best horse racing odds guaranteed

4.7
(6,234 reviews)
Welcome Offer

Bet £10, Get £30 Free Bets

Code:HILLSPORTS
Spela nu
Established 1934 — most trusted UK brand
Best Price Guaranteed on UK horse racing
App not as slick as newer competitors
Est. 1934 · Min. deposit $10

18+. New customers. Bet £10 on any sports market. Get £30 in free bets. Min odds evens (2.0). T&Cs apply.

#3
BF
Betfair ExchangeBest Odds in Europe

Bet against other punters — better odds than any traditional bookie

4.8
(5,102 reviews)
Welcome Offer

Bet £10, Get £30 in Free Bets

Code:BETFAIR30
Spela nu
Betting Exchange — lay bets and back against the market
Consistently better odds than traditional bookmakers
Commission on winning exchange bets (typical 5%)
Est. 1999 · Min. deposit $10

18+. New UK customers only. Bet £10 at minimum odds 1/1. Get £30 in free bets. T&Cs apply.